Can you teach an old BrewDog new tricks?As CEO and founder James Watt gives £100 million in shares to the beer brand’s employees, is this the turning point that signals a new,...
Ice-cream, activism and puns: How Ben & Jerry’s models purpose in an age of outrageI spoke with Brittaney Kiefer from Campaign Magazine for this September 2020 article https://www.campaignlive.co.uk/article/ice-cream-act...
Escapism through esports might be leading to societal problems in the future“All children, except one, grow up.” So wrote J.M. Barrie about Peter Pan in 1911. At the time, it was interpreted as an expression of...
Problem Gambling – Betting’s Dirty Big SecretHow behavioural tracking became a ‘must have’ for online and mobile gaming operators in their efforts to mitigate problem gambling Usain...
Virgin Atlantic files for Chapter 15 bankruptcy - the start of a new age for air travel?Like many others, I’m waiting the hear back from an airline having had flights cancelled during lockdown. Having endured an overly...
Let’s Get Pivotal Lockdown is the mother of invention for those wanting to shift their marketing careers - and themselves Human beings are quite adaptable....
EGR Intel - Loot Box/ Gambling Interview with Harry Lang1. In your opinion - are Loot Boxes a form of gambling, plain and simple, or are there nuances to them? There’s no equivocation – Loot...
DCMS set to review $23 Billion esports Loot Box ‘gambling’ loopholeComputer gaming takes one step closer to becoming the world’s most popular sport with likely reclassification of Loot Crates as gambling...
The constant threat of disappointmentHow Coronavirus has exposed more than our lack of freedom Dealing with rejection, loss and disappointment is a learnable skill. A talent...
Why choose a career in marketing?Originally written for Marketing Week, April 2020 As graduates across the UK mull their future options, is a career in marketing still a...